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Search results for “hotel user interface”
Eye-tracking Google search results for hotels shows emphasis on ad products
03/22/2017
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6:24:27 PM
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The eye-tracking study confirmed that the addition of the business listing box and metasearch tool of Google appears to keep eyes focused on paid areas of the SERP for a longer period of time.
Data on its own isn’t enough, make it part of an organization’s culture
02/09/2017
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3:29:24 PM
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Data alone cannot provoke change - rather accessibility, acting on it, customer support, training, incentivizing employees and ending up with the development of a customer-centric culture is key, says RJ Friedlander, CEO of ReviewPro.
It’s not just about big data, leverage small data, too
01/05/2017
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9:17:34 AM
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Small data results from internal resources like PMS, channel manager, website etc. Hotels need to consider the quality and utility of small data, before looking deep into big data, intelligence and analytics.
Amadeus interprets “Chinese Traveler 2.0”
12/07/2016
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9:04:56 PM
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A research by Amadeus identified six traveler tribes based on psycho-graphic traits – such as lifestyle, needs, aspirations, behaviors – that will shape the landscape of travel between now and 2030.
Time for foreign meta-search engines to go beyond strong “product”
09/13/2016
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10:37:50 AM
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Localisation of product and team isn’t seemingly enough for any foreign meta-search engine due to the sheer scale of intermediaries that are already established in China.
Meta-search in China — as astute as it gets
08/30/2016
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5:58:08 PM
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From pure traffic generation to moving into areas of facilitated bookings, meta-search has come a long way. And China seems to have predicted well and led the way.
Five design principles to attract the Millennial traveller
07/26/2016
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5:12:27 PM
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Design frictionless experiences, be authentic, make products and services personal, reward loyalty in unique ways and facilitate decision-making on the move are vital to attract Millennial traveller.
Travelport unfazed by limited penetration in China, hopeful of bright future
08/12/2016
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4:48:35 PM
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Travelport is confident of delivering sustainable growth in the coming years, but it is still waiting for the regulatory environment to open up in China.
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